Tag: travel

  • The Rebrand of Fear: Calling It Self Love

    The Rebrand of Fear: Calling It Self Love

    A reflection on choosing yourself, pulling back, and asking where the line between healing and hiding really is.

    Credits
    Photographer: Autumn, Zeal Social Management — @am.media_
    Edited: In-house, Zeal Social Management
    Model: Sydney, ZealUnity @Sydneyy.maye

    The Valentine’s Question

    Valentine’s Day is usually loud with flowers, dates, and the idea that love has to be shared with someone else. But what happens when someone chooses themselves instead?

    Self-love is celebrated everywhere… boundaries, routines, protecting your peace…. but sometimes it raises an uncomfortable question:

    Can self love become self protection that keeps love out?

    This isn’t about right or wrong. It’s about reflection.

    Learning to Stay In

    When self love starts feeling like a safe place to hide

    When she was young, things felt simple.
    You go out, you smile, you act like everything is fine. You come home with no need to complain, no need to reflect, no need to just be. Life itself felt like it was made to keep you happy.

    But as she grew older something shifted.

    She started noticing more. Going out felt heavier. Louder. Bigger. The way people looked at each other, the tones in their voices, the small moments that suddenly meant something.

    It scared her.

    Was this what the world had always been like?

    Being quiet began to feel safer than participating. Watching felt easier than joining in.

    But quiet did not just protect her.
    It changed her.

    She began observing instead of living. Judging instead of connecting. Questions filled her mind.

    Does he talk like that at home too?
    Why do people feel so harsh?

    She would come home tired, not from doing, but from feeling everything too deeply.

    Day by day the world felt less colourful.
    So she stayed in more.

    Her bed.
    Her kitchen.
    Her phone.

    She told herself it was self care.
    Self love.
    That word was everywhere. On Pinterest boards, aesthetic posts, soft quotes that told her she did not need anyone.

    She could take care of herself.
    She did not need a partner.
    She did not need friends who thought differently.
    She did not need conversations that challenged her.

    Everything felt softer alone.

    Slowly, without realizing it, she stopped reaching outward. She forgot what it felt like to interact freely, to be seen, to feel messy and real.

    The more she stayed in, the more she believed she was protecting herself.
    The more she believed she was right.

    Until she noticed something changing.

    Her voice felt smaller.
    Her energy quieter.
    Even her body felt tired.

    How do you go out again when you have taught yourself to stay in?

    How do you reconnect when your world gets smaller by choice?

    Somewhere in the quiet, self love began to whisper.

    You do not need anyone.
    Stay here.
    You are safest alone.


    ✨ Reflection Questions

    When did peace start feeling like distance?
    Do you go out to connect or just to observe?
    Has comfort ever made your world smaller?
    When was the last time you felt truly seen?


    🖤 Mini Quiz

    Resting or Retreating?

    Check what feels honest right now.

    ☐ I cancel plans even when part of me wants to go
    ☐ Staying home feels easier than being perceived
    ☐ I call it self care when I avoid discomfort
    ☐ I feel safe alone but sometimes stuck

    Mostly yes?
    You may be protecting your peace, or slowly stepping away from life.

    … 

    🎯 Fun Reflection Check

    Finish the sentence honestly:

    “I tell myself I’m staying in because ______.”

    (No wrong answers — just honesty.)

    Brave or Selfish?

    One day, the sun came up, the music blasting, and breakfast was cooking.
    A simple text appeared, and a thought nudged her mind: What could I be doing?

    Instead of hiding, instead of worrying who would be there or what might go wrong,
    she felt a restlessness, a spark that pulled her along.

    Let’s go, let’s be merry, let’s be fun,
    she sang to herself as the morning begun.

    Inside, she felt the glow of her own growth.
    She knew herself now, had worked, had grown, had become,
    someone who didn’t need anyone to validate her,
    but this wasn’t about needing… this was about living.

    Let life surprise you. Let the wind hum, not the fan.
    Show your beauty to the world, to the women around, or to a man.
    Don’t look for something to fill you. Be part of the dance,
    show yourself off, step in the light, give life a chance.

    Walk through the city with dreams in the air.
    Let your hair down, don’t worry about the stare.
    Who cares if you are seen, exposed, imperfect, unplanned?
    Life is not a test, you do not need to stand so grand.

    You are unperfect, scared, but brave.
    Show your colours: bold, playful, unaware, and save
    yourself the judgement, the ill will, the scorn.
    Say thank you to the world for the courage reborn.

    Sing from the rooftops, love near and far.
    Everything is made to be yours where you are.
    You do not need to carry it all,
    just step outside, answer life’s call.

    And when the sky darkens, when the rain comes down,
    when people mock or stare in town,
    remember to give thanks for the strength to step out anyway,
    for the courage to laugh, for the courage to play.

    On the way back, through trains, under the evening sky,
    love yourself, be happy, let your spirit fly.
    Play your music, savour your food, dance with the cat,
    howl under the moon, curl up cozy, leave nothing flat.

    Love yourself with tea and chocolate, soft and sweet,
    you are safe forever, my dear, complete.
    You will always have your own heart, your own light,
    to carry you boldly through the darkest sleep. 

    ✨ Reflection Prompts

    • When was the last time I stepped outside my comfort zone and felt alive?
    • What small joys today can I embrace without worrying what others think?
    • How can I show my colours boldly, even if it scares me?
    • Where am I still hiding and how can I gently step out?

    🖤 Mini Quiz — Brave or Comfortable?

    Check what feels true today:

    ☐ I let myself go out, even a little, despite fear
    ☐ I sing or dance just for myself
    ☐ I notice beauty in small moments and let it fill me
    ☐ I share my joy with someone else, even briefly

    Mostly yes?
    You are stepping into bravery. You are learning that life is not about hiding or needing approval…. it is about being present, playful, and alive.

    💌 Happy Valentine’s Day!
    We hope you have an extra special day today and always. Love you lots, and remember…..it’s okay to let go, breathe, and just be.

  • Packing For Labour Made Easy

    Packing For Labour Made Easy

    I’m 24 and about to give birth to my second baby, and packing for the hospital is still a wild ride. From what I learned the first time to the little hacks I am adding this time, I am sharing exactly what’s in my bag and my baby’s bag, so you can see what is really essential and what is totally extra. Think first time mom confessions, second time survival tips, and everything you need to make delivery day as cozy and stress free as possible.

    24 And Having Baby Number Two

    I am approaching my due date in February and I have completed my hospital bags, with just a few things still left to pack. This time around, I feel a lot less anxious, but I still worry I will get there and feel like I do not have everything I need. The first time I went, to be honest, I left the same day with my son. I did not stay the night and wanted to come home right away, so everything I brought, I did not really use. But the things I did use, I know are my personal essentials. This time, I am definitely planning to stay, as my first is now a toddler and I need some rest before going home. Everything we are bringing for me and baby is cute, cozy, and practical.

    Comfy Essentials For Mom

    The last time I was in labour, I made sure to bring all the little things, but not the major essentials. I was very cold in the hospital, and I gave birth in July! This time around, it will be winter, so here are the things I am making sure to bring to stay cozy, comfortable, and ready for baby.

    What to pack:

    • Sweaters – Layering is key in the hospital, especially in winter. They keep you warm during downtime and skin-to-skin moments.
    • Cozy pants and pajamas – Comfort first. These are perfect for resting, sleeping, and lounging without feeling restricted.
    • Maternity bras – Easy for feeding and provide support while nursing.
    • Cozy socks – Hospital floors are often cold, so keep your feet warm.
    • Big, comfortable underwear – Extra padding and room make postpartum life so much easier.
    • Comfy shorts – In case you get a bit warm or need to move around comfortably.
    • Oversized tee shirts – Great for layering and easy to change into; plus, I pack a couple of nicer daytime shirts to feel fresh and put together.
    • Robe – Perfect for after a shower or just as a loose, cozy option to wear around the hospital.

    Baby’s Bag Essentials

    With Sabo, we had him in swaddles most of the time. The hospital provides a few items and even helps wrap your baby for you. They also gave him a little hat and had a whole cart of essentials just for him, like diapers, wipes, and creams. It was enough for a two-day stay, but they do not provide clothing. They do give towels, a little blanket, and other necessary items, but anything else you want your baby to wear, you will need to bring yourself. Here is what we are packing for our daughter this time.

    What we packed for our daughter:

    • Three pairs of pajamas – Comfortable for sleeping and lounging in the hospital.
    • One swaddle – For cozy, secure sleep and skin-to-skin time.
    • Two blankets – One for warmth and one for extra comfort.
    • Three hats – To keep her little head warm.
    • Two sets of hand coverings – To protect tiny hands from scratches.
    • Four pairs of socks – To keep her feet cozy.
    • One daytime outfit – For photos or just to feel a little dressed.
    • One going-home outfit – Cute, practical, and ready for the car ride.
    • Onesies and sleepers – Soft and comfy for tiny toes.
    • Diapers and wipes – For easy changes during the hospital stay.
    • Soft cloths – Perfect for wiping up milk or for her first bath at the hospital.

    Going Home Outfit

    For the going home outfit, we’re keeping it cozy and practical. Fleece bottoms, a long sleeve top, and a sweater without a hood make for a comfy car ride. We will pair it with a cute hat, mitts, socks, and warm shoes and add a soft blanket over the car seat to keep the baby snug all the way home.

    Favourite Extra Item

    One of my all-time favourite items after giving birth was my belly wrap. I put that thing on right after delivery, and let me tell you, it helped so much. I felt supported, and it made the transition a lot easier for bending over, picking things up, or just moving in general. Not only does it help your body recover, but it adds a lot of support to your lower back and core when everything still feels tender.

    Other comforting extras:

    • Cozy blanket – Perfect for snuggling baby during your stay.
    • Sentimental keepsake – A small personal item to make the experience feel special.
    • Comfort snack or drink– For quick moments of calm in between.
    • Headphones for labour – Whether it’s music, meditation, or your favourite playlist, they help you stay focused and calm through contractions.

    Postpartum & Comfort Essentials

    These are a few things that made my hospital stay so much more comfortable and helped me feel more like myself after giving birth. Some of them might not be essentials, but they make a big difference when you are in a space that can feel a little unfamiliar.

    This time around I am packing a few things that made a huge difference last time, and a few new ones that I wish I had brought sooner.

    Postpartum bottle: Perfect for when wiping feels super painful, even with wipes. Just fill it with water and spray the area. It feels so much better than trying to wipe down there.

    Breast pads: A must-have for leaking. You can slip them into your maternity bra to catch those moments and stay comfortable.

    Disposable underwear: The hospital gives you some, but these ones are perfect for after or when you do not want to keep asking for more. They are stretchy, comfortable, and made to be thrown away without creating harmful waste.

    Personal hospital gown: This was super important to me. The normal gowns only open at the back and stay open, which felt uncomfortable. When I had my first, I got mine off Amazon. It had buttons that opened and closed where I needed, not always open or restrictive. It made a big difference, especially when the baby came.

    Breastfeeding pillow: Helps with your abs and gives great support so you do not feel like you have to hold the baby up while lying in bed.

    Breastfeeding cover: I’m bringing one this time so I do not have to wear only easy access clothing. Honestly, when I was looking online, nothing looked cute to me, so I bought pieces I would actually wear at home or out. The cover gives me privacy while letting me look down at my baby and still wear things that make me feel like myself.

    Toiletries: A huge must in feeling fresh and grounded while you are in a space that can feel a bit mentally draining.

    Towel and shower shoes: Last time I brought Crocs, and this time I’m packing both Crocs and slippers. Perfect for keeping clean and comfy in the hospital bathroom.

    Robe: Great for after a shower or just as a loose, cozy option to wear around the room.

    Cloths: Handy for wiping milk or when your baby has their first bath. Those little moments can get messy quickly.

    Vicks: Helps with congestion or just to feel clear and refreshed.

    Slippers: Keep your feet warm and cozy during your stay.

    Headphones: Perfect for labour to tune out noise, listen to music, or focus on your breathing.

    These little things might not seem huge, but they truly help you feel more like yourself during such a big moment.

    Hospital Bag Toiletries Essentials

    Here are my toiletries. To be honest, taking a shower after birth and just putting on fresh clothes, brushing your hair, and doing your routine made me feel so much more relaxed.

    The first time we stayed, we were there for around 14 hours before heading home. I had a shower, ate two meals, took a nap, and honestly felt amazing. This time around, I’m making sure I have everything I need to feel refreshed and comfortable again.

    Face wash: To gently cleanse and wake up your skin after labour.

    Leave-in conditioner: Keeps your hair soft and easy to manage when you might not have time for a full routine.

    Body lotion: Helps hydrate your skin and brings a bit of comfort after a long day.

    Pillow or room spray: Makes the hospital room feel more like home and helps you relax before resting.

    Extra conditioner: Because hospital air can be super dry and your hair might need a little more love.

    Mini shampoo and conditioner: Perfect travel size for a quick refresh without overpacking.

    Night serum: Helps your skin recover and feel nourished, especially after the long hours of labour.

    Body wash: Just something that feels good and smells fresh — a small way to feel normal again.

    Hair ties: You’ll thank yourself for packing a few extra.

    Tooth brush: Super Important!!

    These little comforts make a big difference when you’re recovering, bonding with your baby, and just trying to feel human again.

    Before You Leave

    Make sure you have everything ready so the trip to the hospital is smooth and stress-free.

    Birth plan: Have your preferences on hand so you can share them with your care team.

    Wallet and documentation: Keep your ID and insurance cards together in one place.

    Car seat: Install it in your car by 24 weeks to be ready ahead of time.

    Phone charger: Stay connected and capture all the special moments.

    Headphones: Perfect for relaxing during the ride or preparing for labour.

    Water and snacks: Keep hydrated and energized for the journey and early recovery.

    Final Thoughts

    Packing for the hospital can feel overwhelming, but having your essentials ready makes such a difference. From clothes and toiletries to little comfort items and your baby’s must-haves, each item helps you feel more prepared, relaxed, and supported during such a big moment.

    I hope sharing my hospital bag gives you some helpful ideas and inspiration for your own stay.

    If you want more tips, behind-the-scenes moments, or just want to reach out, follow me on Instagram @Taylor.cookk. I would love to hear from you and connect!

  • The Staycation That Made Us Rethink Home

    The Staycation That Made Us Rethink Home

    We spent a weekend at Quality Inn Vernon and realized a little escape goes a long way especially this time of year.

    Do you really need space from your surroundings, or are you just in need of a reset? Let’s be honest.

    In the middle of all the hustle and the season of feelings and coziness, it is easy to get caught up in your own head. The outside world is slowing down while you are hyper-focused on the little things inside. Season changes are tough for so many reasons, and a lot of the pressure we feel is the pressure we put on ourselves. As the air gets colder and our homes get warmer, it somehow makes the emptiness feel bigger.

    How far are you in life? Do you have the people you love around you? Who do you love? Why are you doing what you do? Why does moving the TV feel like a big decision? How is your team doing? Are your friends going out? Work feels heavier and harder to get up for, especially if you are isolated or not exactly where you imagined yourself. Cozy seasons can hit hard.

    But it does not have to be that way. Here is how we planned a local getaway at a nearby hotel and actually felt like ourselves again.

    Book It, Sip Wine, Reset: Why You Deserve This Staycation

    A staycation? Yup. Maybe a little wine, maybe a meal that is not just a frozen something from the fridge or the usual takeout from nearby spots or Uber Eats deals. The truth is, sometimes leaving where you are is the only way to get perspective. Groups that call themselves “community” can actually drain energy, and that is what happens in the wrong ones.

    Whether someone has lived in a place forever or just moved, escaping doesn’t have to mean going far. A quick getaway near Kelowna offers a new energy while still being close enough to make the next day shift without any awkwardness. Vernon. A staycation at a hotel like Quality Inn comes with continental breakfast, a pool, and clean service without running into people you know, all without breaking the bank.

    It is the perfect reset. Here is why everyone needs to book some time for themselves. This is facts.

    The Art of Pausing: Reclaim Your Energy and Inner Joy

    Feeling wiped out? Maybe it is because no one is hitting pause for themselves. Taking time for you is not selfish. It is everything. Here is why putting yourself first changes everything.

    1. You cannot be the full version of yourself if you do not make time for yourself.
    2. Pausing, breathing and enjoying the moment brings more happy vibes later.
    3. Do not let everyone else run your schedule. The more elusive and high luxury you feel, the more energy comes your way.
    4. Stepping away from responsibilities reconnects you to your inner child. Emotions and who you are are meant to be felt.
    5. Keeping your bucket full means others cannot drain your energy as easily.

    A Mini Vernon Getaway That Made Us Forget Tomorrow

    Quality Inn in Vernon was a vibe. The goal was simple: somewhere affordable, comfortable and with a feeling of luxury. The staff treated everyone like royalty. Everyone was kind, the rooms were spotless and the amenities were perfect. With so many local restaurants nearby and season-themed activities that cost nothing, it was the perfect place to breathe and stop thinking about what tomorrow might bring. Family run and owned since 2013, it felt like home while removing all the negative energy that often comes along.

    What should you pack for a staycation? First, no work. Leave it at home. Work is what reminds us how transactional the world can feel. Your energy is valuable. The more energy you put into a place or situation, the more it lingers. Leaving negativity out of the picture while you reset actually brings more perspective. Let the room breathe and just enjoy your own mind for a moment. You will get more done when you are fully present rather than being half in and half out of your own sanctuary.

    Second, leave toxic relationships behind. This is not the time to rekindle anything. Surround yourself with genuine love that will not wreck your vibe.

    Third, bring self-love essentials. Whether it is food, drinks, a journal or music, this is your time to relax and enjoy yourself. Welcome your inner child. Repeat to yourself: I am happiness. I am joy. I am grateful. Bring perspective and reset fully.

    Leave the World Behind and Focus on You This Season

    Now staycations do not always have to be somewhere fancy. They can be right in your room, right in your house, or somewhere close by. A friend’s house, a quick getaway from school, or even a sick day from work. Whatever it is, just remember to leave your current world at the door and actually focus on yourself. Do not bring a glass half empty type of vibe. Really work on yourself if you want to disconnect.

    It is all about being present with who you are going to be and who you want to be while letting go of struggle. Hard balance, right? Think about it. What makes you feel the best? What smells bring you comfort? What activities make you feel safe? What reminds you of home? Home as in comfort, not the trauma or suppressed emotions from the past. Be present, let yourself feel and understand yourself. This will not happen if you are always on the go.

    If you are in the place to go out somewhere and you live in Kelowna, also known as Cult Central, you need escape moments. When we found Quality Inn, it was truly one of the most relaxing moments we have felt in a while.

    This is a reminder to take time for yourself this season. Take good care of yourself and stay in places that make you feel at home. Thank you to Quality Inn for hosting us.

  • Okanagan Wine Tour Hacks: What the Locals Won’t Tell You 🍇🥂

    Okanagan Wine Tour Hacks: What the Locals Won’t Tell You 🍇🥂

    We went on our first Okanagan wine tour and found all the best secret spots, tasty sips, and photo moments that will have you booking your own trip instantly.

    Credits

    Wine Tour: Sip South East Kelowna
    Transportation: Discover Okanagan Tours
    Zeal Unity Models: Savjeet, Jenayah, Sydney, Shivana
    Zeal Media Team: Autumn – Videographer & 1st Shooter, Shivana – 2nd Shooter & In-Person Reviews
    Editing: All edits done in-house by Zeal

    Our First Okanagan Wine Tour and Why It Was Pure Magic 🍷✨

    Our community got the incredible chance to go on a wine and cider tour with Discover Okanagan Tours and Sip South East Kelowna, and honestly, it was everything we hoped for and more. We stopped at seven unique wineries, each with its own vibe and flavour, and had the ultimate excuse to just slow down, sip, and soak in the moment.

    Reaching out to Alex, the marketing director for the tour, was such a delight. She and her team went above and beyond to make sure our group felt welcome. For many of us, it was our first-ever winery experience..some had just moved to Kelowna, while others simply hadn’t had the chance to enjoy something this fancy. From the tour driver to every stop along the way, the welcome we received was warm, personal, and totally memorable.

    We met at our meetup spot around 8:45 AM, hopped onto the tour van, and off we went to our first stop: Hidden Vines. The drive was beautiful, the van was super comfortable, and the team made sure everyone got safely on and off the vehicle at every stop. Alex and the driver Cam were absolute legends, helping out wherever needed and keeping the energy fun and light.

    Our review of the hosts – Discover Okanagan / Sip South East Kelowna:
    Alex and Cam made the whole day effortless and enjoyable. Cam ensured we were comfortable getting in and out of the bus and always kept the vibe chill while heading to the next stop. Alex had a bubbly, fresh energy, supporting us behind the scenes and making sure everything ran smoothly. Honestly, we can’t imagine going on a wine tour without them!! They were the perfect hosts and made our first winery adventure unforgettable.

    Hidden Hills – Hidden Vines: Where Wine Meets Fun 🍇✨

    Hidden Vines is all about amazing wines and healthy vineyards. They farm sustainably, keeping their land thriving now and for the future. Their vibe is fun and approachable wines that actually reflect the beauty of their land with no stuffiness.

    Trevor leads the winemaking with a solid crew by his side, experimenting, learning, and making every bottle tell a story straight from the vineyard. Their East Kelowna Riesling obsession is real. They see huge potential in this little corner of the valley and can’t wait to unlock all its flavors. Follow along as they grow, experiment, and share their love for wine, land, and family. It is a journey worth sipping along with.

    Our community experience (written by Shivana, Community Model, Photographer, and Writer)
    Hidden Vines is seriously cute with a comfortable atmosphere, fun outdoor activities, and a lovely dog named Willow keeping us company while we sipped their wines. We tried their Riesling and Farmhouse Red, and Trevor, the owner and winemaker, made everyone feel right at home. Even as a newer winery, their selection was solid and the outdoor area right by the vines was gorgeous, perfect for photos, chats, and soaking up the vineyard vibes.

    Before we move on, here is a little insider info on what we told our members to pack and wear for the day, so you can nail the winery vibe and get those perfect shots.

    Winery Outfit Inspo Look Effortless and Picture Perfect

    Hair & Makeup
    Keep it fresh, natural, and effortless. Think glowing skin and polished vibes—nothing too heavy that steals the spotlight from your wine glass. Neutral nails only and skip strong perfumes—let the vineyard do the talking.

    Clothes
    Smart casual meets winery elegance. Comfort and style are your best combo. For ladies linen pants, khakis, dresses, skirts, and non-branded tops are perfect. Subtle patterns like soft florals or stripes work, but skip sequins and lace. For guys golf pants, khakis, dress shorts, polos, or plain tees are the way to go. Dark, clean jeans work for anyone. Ripped jeans, leggings, gym wear, or cut-offs are a no.

    Shoes
    Clean sneakers, chic sandals, or fashion boots. Leave the heels, running shoes, and workboots at home.

    Accessories
    Keep it simple with tiny rings, bracelets, watches, and sunglasses. Sunhats are yes. Big chunky jewelry or baseball caps are a no.

    Pro Tip
    Think vineyard vibes not runway ready. You want to look effortlessly pulled together while sipping your favorite Riesling.

    What We Told Our Models to Pack
    Bring a water bottle, sunscreen, and anything else you need throughout the day to stay comfortable and ready for fun.

    Soma Craft Cidery and The Farm Inn – Sweet Sips and Cozy Vibes

    Our community’s next stop was Soma Craft Cidery, and honestly it quickly became a favourite for everyone. We were greeted with big smiles and welcoming energy. They even opened the kitchen just for us, serving flights of their delicious ciders—including a non-alcoholic option—so everyone could join in.

    The charcuterie board was a dream, filled with local cheeses, meats, fresh fruits, olives, nuts, crackers, and homemade jams. One of our members doesn’t eat meat or cheese, but the fresh fruit and bread options made sure everyone left happy and full. The warm energy, kind interactions, and stunning ciders made it feel like the perfect spot to unwind.

    At Soma you can stay the night, rent the venue for events, enjoy a meal with friends, or just soak in the cider lounge vibes. Right above the cidery is The Farm Inn, a cozy countryside getaway in the heart of the Okanagan. With 10 boutique suites designed for comfort and charm, it’s the ideal spot to relax steps from the orchard, tasting room, and cider lounge. Alpacas graze nearby, the scent of apple trees fills the air, and rustic charm is everywhere.

    Our tasting experience
    We tried four amazing ciders: Apple, Blue Raspberry, Honey Lavender, and Tea, and each of us had a different favorite. Megan served us with such a cheerful spirit, making the experience even more memorable. The ciders paired perfectly with the charcuterie board, making every sip and bite a little moment of joy.

    Wine vs Cider – Quick Tips
    Wine is made from fermented grapes, letting the fruit shine in reds, whites, and rosés ranging from dry to sweet. Each sip reflects the vineyard it came from, giving you a taste of the land.
    Cider is made from fermented apples or other fruits. Crisp, refreshing, and fruit-forward, it can be dry, sweet, or flavoured—like Soma’s Honey Lavender or Blue Raspberry. Think of it as sparkling fruit juice for grown-ups.

    Nagging Doubt Winery Big Vibes and Even Bigger Flavours

    Our next stop was Nagging Doubt Winery, and let me tell you, the energy was high. After all those ciders and snacks at Soma, our crew was feeling pretty stoked. It was the perfect way to celebrate the last days of summer, and having Discover Okanagan Tours take care of our community made everything feel so smooth and stress free.

    We got a behind the scenes tour and even saw the big machines that help turn grapes into their famous wines. It is wild to see all the work that goes into every bottle. At Nagging Doubt, they believe anyone can be a wine lover, no fancy occasion needed. If you want to share a great glass of wine with friends just because, this is the place.

    Nagging Doubt was started with a simple, totally reasonable goal: create amazing Okanagan wines that everyone can enjoy without breaking the bank. They focus on quality, flavour, and accessibility, so there is no need to second guess your love for wine.

    Our Review
    Nagging Doubt Winery is a total charmer with a spacious, open concept setup that is perfect for wine tours. The owners and winemakers, Abbey and Rob, were warm, welcoming, and super fun. They made the experience both entertaining and educational, walking us through how different wines are made and even showing us the difference between an American and a French barrel.

    We all fell in love with the Sparkling Rosé, and honestly, wandering through the winery while sipping and learning felt like the perfect summer afternoon.

    Wine Tasting 101 Tips and Tricks

    Before we hit our next stop, let’s break down how wine tasting actually works and give you some first-timer tips. First things first, you do not have to finish the glass. Many wineries expect you to spit into small cups or pour some out so you can taste multiple wines or ciders without getting tipsy.

    Order your tastings strategically. Start with lighter flavours and work your way to the heavier ones. Think of it as a flavour rollercoaster.

    Alcohol effects, also known as don’t be that person. Even a few tastings can sneak up on you if you are not used to alcohol. Eat beforehand and keep sipping water between tastings. Pace yourself so you are enjoying the experience and not the karaoke session in the cider lounge.

    Tasting room etiquette. Taste one glass at a time and follow staff cues. Do not grab the whole tray at once. Ask for pairing recommendations—cheese, charcuterie, or even chocolate. Staff love giving tips, and it makes the experience even more fun.

    How to avoid looking awkward. Nod, smile, and ask questions. People overthink wine tasting, but curiosity is always cool. Do not stress if you do not know how to swirl or sniff—just try it and have fun.

    Now that you have the basics and an idea of how our community felt trying new wines and ciders, let us move on to our next stop, just a quick five-minute drive away, Priest Creek Family Estate Winery.

    Priest Creek Family Estate Winery

    This stop was absolutely beautiful. Everywhere you looked was surrounded by lush green vines, and walking through the big doors to enter felt like stepping into royalty.

    Our review of Priest Creek:
    Priest Creek is a stunning location with a gorgeous indoor setting and an even more impressive outdoor space. The patio is shaded with grapevines heavy with fruit, creating a picture-perfect atmosphere. Alongside the winery, more grapevines frame a space designed for live music, cornhole, and even a giant Connect Four.

    We had the joy of being served by Tyra and Courtney, who poured us two beautiful wines from the 2024 season: a crisp Pinot Gris and a bold Cabernet Franc. The views alone could take your breath away, but if that does not win you over, the wine certainly will.

    The View & Wards Cidery

    Our next stop was The View and Wards, and this one was easily another favourite for our community. Everyone sat outside, enjoying their “Wards Bites” and sharing a bottle of wine in the beautiful yard. It was stunning and magical, the kind of spot that makes you want to stay all afternoon. We would rate this location a solid 10/10. The staff were so kind, the food was amazing, and the collaboration between Wards Cidery and The View Winery is such a great mix for groups or solo travellers looking for a little variety.

    The View Winery sits on land that has been in the Turton/Ward family for five generations. Originally, fresh market apples were grown here. In the mid-1990s, the family began a transition, planting vineyards and cider apples. Spartans and McIntosh gave way to Gewürztraminer, Riesling, Ehrenfelser, and Pinotage vines, along with cider varieties like Belle de Boskoop, Chisel Jersey, and Bulmers Norman.

    In 2006, the family’s beloved packinghouse—built by Great Granddad Ward in 1922—was transformed into a winery and cidery under the direction of grandson Chris Turton and great-granddaughter Jennifer Turton-Molgat. Today, The View produces more than ten thousand cases each year. Their portfolio includes award-winning Riesling, Gewürztraminer, Pinot Gris, Ehrenfelser, Pinot Noir, and Pinotage, plus their signature rosé and Silver Lining Estate blends. In 2013, they even launched Canada’s first wine-in-a-can with their wildly popular BLING Sparkling Wine.

    Why the Red Shoe Label?
    Jennifer shares, “My husband and I went dancing. We danced until my red pumps started to pinch. After heading home and finishing a bottle of Merlot, he playfully removed my shoes and stuffed the heel of one shoe into the empty bottle. And there it was, with an overturned glass beside it, an image of our own making. It spoke to us of our love of wine, born by accident during a fun and carefree moment.”

    Our review of The View / Wards
    The View and Wards Cidery is a spacious venue with a charming atmosphere and an outdoor picnic area surrounded by apple trees. We were served by Calla, Krista, and Ellie, who were all kind, welcoming, and thorough with their tastings. Inside, we tried the Gewürztraminer, Rosé, and Black Rhino—all were delicious. Then we headed out for a picnic with Riesling and a charcuterie board. This is definitely a go-to spot; it really has it all.

    Hidden Perks
    Many wineries and cideries have lounges or patios that aren’t obvious from the entrance. Always ask to explore—you might stumble on something special. Some also offer members-only tastings or seasonal drinks that staff don’t advertise. If you’re curious, they might share the secret.

    Secret Photo Spots
    Vineyards and orchards are filled with beautiful photo backdrops, but not every path or gate is meant for wandering. Ask the staff—they often know the hidden gems. And resist the temptation to climb fences or get too close to farm equipment. Trust us, they’ll notice.

    SpearHead Winery

    By this point, our community was starting to feel a little tired, but the excitement was still there—just in a quieter, cozier way. Our next stop was SpearHead Winery, and it was the perfect way to wind down the day.

    The community was asked to pick out a bottle of wine to give away to other members who couldn’t join us on the tour. It was such a thoughtful gesture that made the stop extra special. We sat outside under the red umbrellas on a warm afternoon, enjoying the view and great conversation.

    Our review of SpearHead
    SpearHead Winery is a scenic spot with rolling vineyards and a stunning backdrop. We sat on the patio and were served by Saori, who was so sweet and thorough with the tasting. She poured us a refreshing Rosé and a Pinot Noir with a beautifully layered flavour profile. Inside the shop, we found amazing prices and unique pairings, including chocolate bars chosen to match the wines. It was the kind of place that makes you want to linger and savour every sip.

    Meadow Vista Honey Wines

    After we loaded into the van with our new wine in hand, the community was buzzing with excitement for our final stop. And wow—it was another favourite. Meadow Vista Honey Wines was the sweetest way to wrap up the day, literally.

    Nestled on a five-and-a-half-acre farm in East Kelowna, Meadow Vista is surrounded by orchards and home to over 150 hives of hardworking honeybees. These bees not only make the nectar for their meads but also play a vital role in pollinating local farms. It’s no wonder they say Meadow Vista tastes like “nature in a glass”—we couldn’t agree more.

    Award Highlights You Need to Know
    Meadow Vista isn’t just pretty—it’s decorated. Their meads have taken home:
    ✨ Multiple Golds at the World Mead Championships
    Best Mead Pairing at Osoyoos Oyster Festival
    BC Wine & Canadian Wine Awards medals (Gold, Silver, Bronze—you name it)
    ✨ Fan fave titles like People’s Choice Best Winery

    From sparkling apple to blueberry-haskap to their iconic Mabon and Ostara, Meadow Vista has stacked over 50+ awards worldwide.

    Our experience at Meadow Vista
    To say this place was a highlight is an understatement. The food was fresh from the farm—cheeses, meats, fruits, and even quail eggs—all paired beautifully with their meads and honey. And the honey itself? Absolutely unreal. Sweet, smooth, and unforgettable. Every sip and every bite felt like a celebration of the land and the hardworking bees behind it.

    It was the perfect way to end our community wine and cider tour—surrounded by lush orchards, sipping mead that’s been awarded time and time again, and sharing laughs and memories over food that felt like it came straight from nature’s table. Meadow Vista truly delivers on its promise of “nature in a glass.”

    What’s Your Sip Personality

    Okay besties, time to find out what drink was basically made for you. We put together a quick tasting table quiz so you can match your vibe to your glass. No gatekeeping here—this is your shortcut to choosing between wine or cider without overthinking it. Grab a pen, tally up your answers, and see what your taste buds are secretly craving.

    OUR TASTING TABLE

    QuestionOption AOption BOption COption D
    1. Your ideal weekend vibeLounging in the sunExploring an orchardCozying up in a loungeDancing to live music
    2. Pick a snackCheese & crackersFresh fruit & charcuterieChocolateOlives & nuts
    3. Your outfitFlowy dress or skirtLinen pants & topSmart casual jeansCasual sundress
    4. Your personalityAdventurous & curiousCalm & thoughtfulSweet & funTrendsetter & playful
    5. Flavour preferenceBold & intenseCrisp & lightSweet & approachableFruity & unexpected

    Results

    • Mostly A’s → Bold Red Wine 🍷
      You love classic, rich, and adventurous flavours. Perfect for sipping slowly while enjoying vineyard views.
    • Mostly B’s → Crisp Apple Cider 🍏
      Refreshing and easygoing, just like you. Ideal for wandering the orchard or lounging on a sunny patio.
    • Mostly C’s → Sweet Riesling or Sparkling Wine 🍾
      Sweet, playful, and totally approachable. You enjoy the lighter, brighter side of sipping.
    • Mostly D’s → Fruity or Flavoured Cider 🍓
      Fun, trendy, and unique—always up for trying something new and Instagram-worthy.

    The Final Pour

    So, what’s in your glass? Whether you’re a bold red, a crisp cider, a sweet sparkling, or a fruity wild card, there’s a sip out there that was basically made for you. Next time you’re out in the Okanagan, order with confidence—and maybe try the one you didn’t get. Because honestly, every pour has a story, and yours is just getting started.

    A Huge Thank You ❤️

    We want to send a heartfelt thank you to Discover Okanagan Tours and Sip South East Kelowna for hosting us—it was such a beautiful experience! And of course, the biggest thank you goes out to our amazing community. This summer was unforgettable, and we truly wouldn’t be here without your love and support.

    Wishing you all a cozy, joy-filled fall season. 🍂 Sending so much love from us to you!

  • Inside THEsalon on St. Paul: More Than Just Hair—An Editorial Journey

    Inside THEsalon on St. Paul: More Than Just Hair—An Editorial Journey

    Credits

    Brand: The Salon on St. Paul
    Models: ZEALUNITY Creatives – Kirat + Shivanna
    Videography: Mason Koopman, ZEAL Social
    Editing: In-house by ZEAL Social
    Photography: Georgia, Media Member at ZEAL Social

    Growth, Small-Town Spirit, and the Creative Journey

    From the moment we connected with Salon Coordinator Jordan, the energy was anything but boring—think a mix of warmth, creativity, and authenticity that set the tone for the entire experience. It was a space where happiness, calm energy, and a balance of feminine and masculine vibes just felt right. It’s rare to find a brand that genuinely welcomes everyone—not just when the camera’s rolling, but behind the scenes too. That’s exactly the energy we found at this salon, and we can’t wait to share it with you.

    The Salon Experience You’ll Rave About.. Real Canadian Vibes

    Let’s be real. The last thing you need is a hair salon that feels like a small-town soap opera. That’s where THEsalon on St. Paul comes in. From the second you walk in, you’re greeted with chill energy, a warm smile, and maybe even a coffee. No awkward convos, no pressure to overshare — just you, your hair goals, and a team that truly gets it.

    Women’s cuts, men’s trims, kids’ styles — whatever you’re after, they’ve got you. Our models had the best time here. They got fresh trims and effortless styles that totally captured their vibe for our branding shoot — all without feeling like they had to play dress-up.

    If you’re all about clean girl or guy energy, natural hair moments, and a place where you can just be, this is your spot. THEsalon on St. Paul is the real deal. Book now and step into your best hair day ever.

    Our Step-by-Step Vision for Impactful Content

    Process and Creative Vision

    When we first looked at this brand, we noticed a consistent aesthetic throughout their feed—darker backgrounds that naturally create depth and contrast, giving each post a moody yet sophisticated feel. We saw that the brand leans into a distinctly feminine look but pairs it with masculine colour tones like dark greys, charcoals, and muted hues. This combination stands out beautifully, adding both strength and softness to the overall vibe.

    We also observed how they make their subjects pop—the main focus is always bright, well-lit, and crisp, yet never overly edited or artificial. It feels polished but not overdone, maintaining a natural elegance that’s key to their brand identity.

    Another detail that stood out was their focus on hair—how they showcase hairstyles in an aesthetic, almost editorial way. We wanted to honour that by weaving in similar aesthetic shots and b-roll footage that complement the brand’s existing content. Our goal was to match the vibe while adding a touch of our own creative vision, ensuring the content feels like a seamless extension of what they already do best.

    Before: Their Instagram Feed—Moody, Feminine, and Strong

    Screenshot

    After: Bringing It to Life—Our Models, Strategy, and Social Media Storytelling

    Explaining the Mood and Vibe of the Content

    This content captures the authentic, lived-in feel of a modern salon experience, blending a warm, community-driven atmosphere with polished, editorial visuals. Each shot balances natural lighting with slightly moody, muted backgrounds, allowing the subjects—clients, stylists, and products—to stand out in a real, unfiltered way.

    The overall aesthetic leans into dark greys and earthy tones, giving the feed a masculine yet inviting backdrop that feels both modern and timeless. The styling is intentional but never forced; it celebrates real moments, like laughter, connection, and the artistry of hairdressing, without feeling too posed or overly curated.

    Bright smiles and candid interactions add a friendly, approachable tone, while the close-up shots of products, tools, and signage remind us that this is a professional, detail-oriented space. The hair textures, especially the waves and highlights, are showcased beautifully, striking that sweet spot between editorial polish and natural beauty.

    Overall, this feed feels like stepping into a salon where good hair days meet good vibes. It’s a place where real people are celebrated and every detail is captured with care and intention.

    Unleash Your Best Hair Yet

    At THEsalon on St. Paul, they specialize in personalized hair experiences that bring out your unique style. Whether you’re looking for a fresh women’s cut, a tailored men’s trim, or a children’s cut that’s both fun and stylish, their highly trained stylists work with you to find the perfect look that suits your lifestyle.

    They also offer luxurious blowouts, special occasion updos, and treatments customized to your hair’s unique needs—clarifying, smoothing, hydrating, or all of the above. Add a treatment to any service for that extra glow.

    If it’s colour you’re after, they use Schwarzkopf colour to deliver consistent, stunning results. From simple touch-ups to full-length transformations and highlights, their team brings your vision to life.

    Book today and let them create your perfect hair story.

    Why Women Dominate Socials—and How Our Strategy Empowers Them to Market Your Business

    Explanation:
    It’s no secret that women drive social media. Statistics consistently show that women are the majority of users and trendsetters across platforms like Instagram and TikTok. They shape trends, influence brand conversations, and build communities that keep people engaged.

    Our strategy taps into this dynamic by showcasing confident, empowered women who authentically represent your business. Especially in industries that celebrate femininity—like beauty, wellness, fashion, and lifestyle—there’s a natural space for women to shine.

    We create room for women to be sexy, confident, and magnetic, crafting content that aligns with the audios, visuals, and trends they love. This approach doesn’t just build engagement; it positions your business in front of audiences that trust and admire the women who represent it.

    Interested in Working Together?

    We believe in showcasing confident, authentic individuals who bring every brand to life. If you’re curious about how our creative strategy can align with your vision, let’s chat. We’d love to explore how our approach can elevate your content and create something unforgettable—together.

    Follow us – @ZealUnity











  • Episode 1 – Cleo King

    Episode 1 – Cleo King

    Model Cleopatra King joins TMN for a powerful conversation about representation, resilience, and the realities of the fashion world. She shares her journey as a model of color, the challenges she’s faced, and the importance of authenticity in an ever-changing industry. Raw, real, and inspiring—don’t miss this episode! Follow Cleo on IG: @akacleo

    #fashion #model #modeling #runway #fashionweek #agency #womenofcolor #tiktok #instagram

  • Unapologetically You: Reclaiming Power Through Sound, Movement, and Love

    Unapologetically You: Reclaiming Power Through Sound, Movement, and Love

    This set of images in this collection was inspired by the raw, unapologetic journey of reclaiming yourself through music, movement, and love. A journey that doesn’t ask for permission, but demands to be seen, heard, and felt.

    In a dark room, 8-16, she sat alone, the pulse of LED lights and the weight of bass surrounding her. Outside, the world was chaos—anger, confusion, her mom’s voice always telling her she wasn’t enough. But in here, she found something real.

    With the music blasting, heart racing, she let go of the past. No longer crushed under her stepdad’s rage, or the weight of her mom’s whispered shame. The yelling, the names—gone. She screamed, releasing it all—the hurt, the pressure, the suffocating expectations.

    She let go of the need to be anything they told her to be. No more guilt. No more ego pulling her down. Just the sound, the freedom, the space to breathe.

    She remembered what it was like to dance without fear—weightless, free, untouchable. That was her power. No matter how loud the world got, no matter how much they tried to break her, she wouldn’t fall.

    In the darkest moments, there’s always a light waiting. And in that light, she found the strength to rise, heal, and love herself. Because when you finally love yourself, nothing—not her mom’s voice, not her past—can keep you down.

    Here’s the advice:

    • Dance like a child—without weight, without fear.
    • Check out of the negativity at the door.
    • Trust the messages you receive, whether they come from your own heart or from the ancestors who guide you. They are always with you.
    • Give to yourself, and you will be able to give to others. What you give willingly will always come back to you threefold.
    • Know that the hardest times will pass. It might not feel like it now, but the pain will fade like the music.
    • And when the world feels like it’s working against you, don’t let it win. Stand tall, be strong, and let them see who you are.

    Love is the antidote to everything. It expands, it heals, and it aligns. The more you love yourself, the more you spread that love to the world. There is no room for negativity when you are fully aligned with the power of love. It’s in this space that you grow, and as you grow, you naturally become the change you wish to see in the world.

    MEDIA : @ZEALSOCIALMANAGEMENT

    So, if you feel like you’re at the edge, screaming in silence, remember: You are never alone. Your story isn’t over yet. The music is still playing, and the dance of life is waiting for you to step into it, fully and fearlessly.

    Follow along for more stories, tips, and ways to reclaim your power.

    Behind the Scenes: The Creative Team

    This project wouldn’t have come to life without the incredible talent behind the scenes. Here’s the dream team that brought it all together:

    • Makeup & Hair: Rayna and her team @estheticzbrayna
    • Photographer: @okanaganportraits
    • Media & Social Management: Zeal Social Management
    • Set & Makeup Concept: @_ge0de
    • Model: @shivana_22 (ZealUnity Model Community)

    While the stunning visuals feature the work of our talented model, this story isn’t about her—it’s about the message she helped bring to life. This is a story for anyone who’s ever felt the weight of expectation, the chaos of the world pressing down, and the power that comes with reclaiming your voice and space. The message is universal, and Shivana was the perfect canvas to express it.

    A huge thank you to everyone who brought their energy and creativity to this project!

    https://www.instagram.com/zealunity

  • Greta Van Fleet: Reviving Classic Rock for a New Generation

    Greta Van Fleet: Reviving Classic Rock for a New Generation

    In a musical landscape often dominated by electronic beats and pop anthems, one band has boldly stepped forward to champion the timeless sound of classic rock. Greta Van Fleet, a group of young musicians hailing from Michigan, burst onto the scene in the late 2010s with a sound that harkens back to the golden era of rock ‘n’ roll. Their meteoric rise to fame, unabashed emulation of iconic bands like Led Zeppelin, Rush, Aerosmith and The Rolling Stones and commitment to social advocacy have cemented their status as one of the most intriguing and polarizing acts in contemporary music.

    At the heart of Greta Van Fleet’s appeal lies their ability to revive the classic rock sound of the 1960s and 1970s with astonishing authenticity. From the wailing vocals of lead singer Josh Kiszka to the blistering guitar riffs of his brother Jake, the band channels the spirit of rock legends like Robert Plant and Jimmy Page with uncanny precision. Their debut single, “Highway Tune,” topped the charts and introduced a new generation of listeners to the raw energy and infectious melodies of vintage rock.

    However, with success comes scrutiny, and Greta Van Fleet has faced its fair share of criticism for its unabashed emulation of classic rock tropes. Detractors accuse the band of lacking originality and merely serving as a nostalgia act for older audiences. Yet, defenders argue that while their influences are evident, Greta Van Fleet brings a fresh perspective and modern energy to the genre, appealing to both seasoned rock aficionados and younger listeners hungry for something authentic in an age of manufactured pop.

    Beyond their musical prowess, Greta Van Fleet has also used their platform to advocate for environmental and social causes close to their hearts. Inspired by a woman named Gretna Van Fleet, a vocal supporter of their music and environmental activism, the band has spoken out on issues such as climate change and social justice. In doing so, they’ve demonstrated a commitment to using their influence for positive change, aligning themselves with causes important to their generation.

    As Greta Van Fleet continues to evolve and mature as a band, they’ve shown signs of pushing boundaries and carving out their own distinct identity within the rock genre.

    Their first album “Anthem of the Peaceful Army” (2018) heralds a resurgence of classic rock energy. Released in 2018, it captivates with dynamic vocals reminiscent of Robert Plant and guitar riffs echoing Led Zeppelin. The album’s raw authenticity and youthful vigor ignite nostalgia while carving a fresh path, earning both praise and criticism for its unapologetic homage to rock’s golden era.

    Their 2nd album, “The Battle at Garden’s Gate” (2021) delves into more complex themes and musical arrangements, showcasing a maturation of their songwriting abilities. While their roots lie in classic rock, the band’s willingness to experiment and explore new territories suggests that their influence on the rock landscape is far from over.

    Their 3rd album “Starcatcher” (2023) Further tells the story of a mythology the band started with their first album. With Starcatcher the themes of love and universal acceptance is evident with songs like ‘Meeting The Master’ with its acoustic guitar intro leading into electric as the song finishes with an old rock sound and Josh’s powerful vocals.

    It was a pleasure to return to RCA Studio A to reconceive a selection of songs from our newest album, Starcatcher. It was an even greater honor to perform alongside the immeasurably talented choir and string section. Watch the full live session from RCA Studio A HERE

    In a world where trends come and go, Greta Van Fleet stands as a beacon of authenticity and reverence for the timeless sound of classic rock. Whether they’re igniting crowds with blistering guitar solos or using their platform to advocate for social change, one thing is clear: the spirit of rock ‘n’ roll is alive and well in the hands of Greta Van Fleet.

    @gretavanfleet

  • Remote Series: Sofia

    Remote Series: Sofia

    Remote Series: Sofia – for 23 Magazine. We return to beautiful warm Barcelona to once a gain shoot Sofia for our remote series.

    Model: Sofia Photographer: Noel

  • Taylor Swift’s Eras Tour: A Cultural Phenomenon

    Taylor Swift’s Eras Tour: A Cultural Phenomenon

    In the ever-evolving landscape of popular music, few artists have left a mark as indelible as Taylor Swift. With a career spanning over a decade and a half, Swift has consistently reinvented herself, not only as a musician but as a cultural icon. One of the most remarkable manifestations of her cultural influence was the Eras Tour, a groundbreaking concert series that celebrated her journey through various musical eras. This tour not only showcased her versatility as an artist but also served as a testament to the profound impact she has had on contemporary culture.

    Taylor Swift’s career can be divided into distinct eras, each marked by a unique musical style, image, and message. From her early country-infused albums like “Fearless” and “Speak Now” to the pop-centric “1989” and the introspective “folklore” and “evermore,” Swift has successfully navigated a spectrum of genres. The Eras Tour was an ambitious endeavor to bring these phases to life on stage, allowing fans to relive their favorite moments and connect with the evolution of an artist who had grown up with them.

    One of the most striking aspects of the Eras Tour was Swift’s meticulous attention to detail. Each era was meticulously recreated, from the stage design to the costumes, to capture the essence of the corresponding albums. Fans were treated to a visual and auditory journey through time, with Swift’s performances mirroring her artistic growth. The tour was not merely a series of concerts; it was a living testament to the power of transformation and self-expression.

    Beyond the musical spectacle, the Eras Tour held a mirror to the cultural shifts that Swift herself had played a role in shaping. Her evolution from a country sweetheart to a global pop sensation reflected the changing landscape of the music industry, where genre boundaries were becoming increasingly blurred. Swift’s willingness to adapt and experiment with her sound resonated with a generation that valued authenticity and self-discovery.

    Moreover, Taylor Swift’s advocacy for artists’ rights and creative ownership had a profound impact on the industry. Her high-profile battles with record labels over the ownership of her music catalyzed discussions about the rights of musicians and the need for more equitable agreements in the music business. The Eras Tour served as a platform for Swift to emphasize the importance of artists having control over their work, empowering both herself and countless aspiring musicians.

    Swift’s influence extended far beyond music; she used her platform to address social and political issues. Her activism on topics like gender equality, LGBTQ+ rights, and voter engagement resonated with her predominantly young and socially conscious fan base. The Eras Tour featured moments of reflection and inspiration, reminding audiences of the power of using one’s voice for positive change.

    Another notable cultural impact of the Eras Tour was its role in fostering a sense of community among Swift’s fans, affectionately known as “Swifties.” These concerts became safe spaces for fans to express themselves, share their stories, and connect with others who had similar experiences. Swift’s genuine connection with her audience created a bond that transcended the boundaries of music, making the Eras Tour a pilgrimage for her dedicated followers.

    Final thoughts, Taylor Swift’s Eras Tour was more than just a series of concerts; it was a cultural phenomenon that celebrated an artist’s evolution and the impact she had on the world. Swift’s ability to reinvent herself while staying true to her core values resonated deeply with fans and the broader cultural landscape. The tour exemplified the power of music not only to entertain but also to inspire change, foster connection, and reflect the ever-changing nature of our society. As Taylor Swift continues to evolve, her cultural impact remains as potent as ever, a testament to the enduring legacy of one of the greatest artists of our time.

  • Roger Deakins: Unveiling the Creative Alchemy Behind the Lens

    Roger Deakins: Unveiling the Creative Alchemy Behind the Lens

    In the realm of cinematography, Roger Deakins is not just a name; he is an institution. Beyond his stunning visual compositions and mastery of light, what truly sets him apart is his distinct creative process—a journey that has consistently pushed the boundaries of cinematic storytelling and elevated his craft to an art form.

    At the core of Roger Deakins’ creative process is a relentless pursuit of storytelling. For him, every frame is a narrative waiting to be unraveled. He immerses himself in the script, dissecting its themes, character arcs, and emotional resonances. This deep understanding allows him to translate the essence of the story into visual language, ensuring that every shot serves a purpose beyond aesthetics.

    Collaboration is a cornerstone of Deakins’ approach. He understands that filmmaking is a collective effort, and his goal is to seamlessly integrate his vision with that of the director, production designer, and the entire creative team. This harmonious collaboration fosters an environment where ideas flow freely, leading to innovations that are greater than the sum of their parts.

    One of the hallmarks of Roger Deakins’ creative process is his unwavering commitment to authenticity. He believes that the camera should be an observer, capturing life as it unfolds. This philosophy is evident in films like “No Country for Old Men,” where the cinematography allows the audience to immerse themselves in the stark, unforgiving landscapes of the American Southwest, mirroring the film’s themes of existentialism and fate.

    No Country For Old Men

    Deakins’ mastery of natural light is legendary. He has an innate ability to harness the sun, moon, and ambient light sources to create stunning visual narratives. His process involves rigorous planning, scouting locations at different times of day, and experimenting with angles to capture the perfect play of light and shadow. This meticulous attention to detail elevates each scene, infusing it with a unique atmosphere and emotion.

    Color plays a pivotal role in Deakins’ creative process. He understands the psychology of color and its ability to evoke specific emotions in the audience. In “The Shawshank Redemption,” he used a warm, golden color palette to convey hope and redemption, while in “Skyfall,” he employed a cooler, more monochromatic palette to mirror James Bond’s journey into the shadows. Color, for Deakins, is a powerful storytelling tool that can subtly shape the audience’s emotional response.

    Skyfall

    Innovation is another key element of Roger Deakins’ creative process. He is never content with the status quo and is always eager to explore new technologies and techniques. In “Blade Runner 2049,” he pushed the boundaries of visual effects and lighting, creating a mesmerizing cyberpunk world that earned him his long-overdue Academy Award.

    Blade Runner 2049

    Yet, for all his technical prowess, Deakins remains a master of simplicity. He understands that sometimes, the most powerful images are born from minimalism. He knows when to let the camera linger on a single, contemplative shot, allowing the audience to absorb the depth of a character’s emotion or the weight of a moment.

    Roger Deakins’ creative process is a testament to his dedication, passion, and profound understanding of the art of cinematography. His work transcends the boundaries of cinema, weaving stories that resonate with the human experience. As we marvel at the beauty of his frames and the depth of his narratives, we are reminded that Roger Deakins is not just a cinematographer; he is a storyteller, a visionary, and a true master of his craft.

  • Emma

    Emma

    Shot remotely from Phoenix

  • Getting Comfortable Being Uncomfortable [Growth Mindset]

    Getting Comfortable Being Uncomfortable [Growth Mindset]

    It has been two months since I packed up my life and moved to London. I made this decision 2 weeks before my departure and did not look back. It was extremely terrifying and vulnerable for me. However, I knew it was right. As a person who is super in tune with their intuition and gut feelings, I tell myself that is how I justify these crazy decisions and moments. I also want to note that I made this decision amidst a pandemic. COVID-19 truly changed my outlook on life and opportunities and I never want to take that for granted. Now if that makes me selfish or irresponsible, so be it. I told myself that this was my time. My time to be reckless and do everything that I desired.

    London Girl.

    So I packed up my bags. Emailed multiple agencies and set out to London with no real plan. All I knew was that I envied the modelling industry out there and I wanted nothing more than to be a part of it. I knew that London embodied all that I was fighting for: Diversity, inclusion, fashion, and opportunities.

    The reality is that life is not so black and white. Especially when it comes to making decisions that push you past your threshold. I became increasingly aware of this when I began first-year university. Life switched from certainty to having to adjust to every moment of adversity and failure. My path constantly changed and I found myself dealing with issues such as feelings of depression, an eating disorder, and heartbreak, and I never stopped questioning myself, who I was, and who I was going to be. Because of this, I strived for success but prepared myself for failure. I knew that I could be heading to London with no real promises and no real representation. I gave myself two goals. One was to sign to an agency and two was to walk in London fashion week which was happening in two weeks so I was cutting it a bit close.

    Now you have to be super mindful of your personality type as well. I personally gravitate towards being very Type-A. I latch on to having a plan and I find comfort in telling people what I am going to do and how I am going to get there. I did this in university, in sports, and in every other facet of my life. This time I told everyone that I was going to London to model and I confessed that I had no real plan. Some commended me for it and some thought I was plain naive.

    Editorial shot in West Minister, London [Published in SELIN Magazine]

    Life In London // The UPS and DOWNS

    When I first moved to London, I felt like a fish out of water. Much like what I felt when I moved from Toronto. This time was different. I had moved to an entirely new continent with an entirely different culture. My first week here was spent navigating the tubes, and trains, and learning the social cues. Although it was exhilarating and new… It was also vulnerable and terrifying. I feared failure and loneliness. 

    That is how I knew, I was testing myself. Instead of letting these feelings consume me, I set goals. I set the goal of signing to a model agency here, quitting my 9-5 job, and I aimed to find my place whether it be within people or places. I wanted to decipher which area resonated with me most (to live), who I wanted to surround myself with and who I wanted to be.

    A new place will do that. It will make you question yourself, your place in society, where you fit in, and where you don’t. Essentially, it is the quickest way to cut the bullshit.

    My First Week / Will I make it?My first week here, I isolated at my relatives home outside of London and prepared for my first agency meeting. This meeting came with a warning as I had been jet-lagged, bloated, and emotional. It was also just my luck that this was the agency that I “fancied” most. My cousin ensured me that he would drive me to this meeting since I had not yet learned how to navigate the tube system here so I kindly accepted. Fast forward to the morning of my first agency meeting. My cousin and I left late, which was already unacceptable as being punctual is essential within the modelling industry… I counted my luck and did my breathing/anxiety relief routine and then, just as I found my breath, his car slowly stopped moving and defaulted along the way. I was already late and found myself on the side of the road in a country that I had never been in before, scrambling to find an uber that could drive me there so I could perhaps build my case, even though I was 1.5 hours late. The uber took me through some sketchy backroad in the countryside and I struggled to contain my anxiety. Mostly, I was discouraged and afraid that I had blown my shot. Those thoughts of failure came flooding back. I had flown across the world, processed my work visa, and experienced the utmost discomfort to what? Show up to my dreams late? The toxic thoughts continued.

    Make yourself stand out I arrived outside of the agency door, gathered myself, told myself my worth, and walked in with confidence and light. I emphasized why I was here and what I deserved. All my passion for being an Indian woman in this industry to bring diversity, inclusion, and advocacy made me a light. I felt my fire and I knew I could translate it at that moment. I was met with kindness and enthusiasm immediately. The woman who greeted me was actually another brown woman and I immediately felt at ease. Not because of the colour of her skin or her gender, but because right away, I knew she understood. We both fought to find a place in this industry and I acknowledged the invisible feelings of wanting each other to hold space and thrive.

    I felt inspired and supported. I was then asked to take pictures, slate myself, and educated on the agency(this typically only happens when they are interested in you). Despite my chaotic arrival, I left feeling like a breath of fresh air. I continued to keep that energy for the rest of my meetings. I eventually learned the ways of transiting in and out of London and left the week with 3 offers from 3 great agencies. Throughout the week I really grounded myself and kept in touch with my intuition. I have always been big on “gut feelings” so that is what I stuck true to. I analyzed which agencies felt as if they were ecstatic about me and I took note of who kept in touch. Yes, I had moved across the world for this with absolutely no plan but that did not mean that I did not want to articulate my decision. The first agency I met with may have been the most chaotic and unprepared but somehow, it was the one that left the biggest impact on my heart. The main agent continued to email me, check-in, and expressed that he knew I was meeting with other agencies. He never showed a lack of respect and ensured me that they were awaiting my response. And that is how I knew…

    They signed me.

    Within my first week in London, I signed with one of the biggest agencies and I was immediately added to the London Fashion Week 2022 show package. Now some people would say that I did the impossible. Typically an agency signs you, develops you, puts you on their new faces board, and waits for their clients to get used to you… I however was placed on the mainboard and promoted for London Fashion Week. I felt extremely grateful but I knew I deserved this. In every single meeting. I communicated that I want to, and I will walk in LFW 2022. Most agents responded with enthusiasm while one simply looked at me with doubt and expressed that I did not have enough experience. The reality is that people will doubt you no matter what. This is why it is pivotal for yourself and your grit for you to believe that you can do anything you put your mind to. I believe that work ethic is more valuable than anything. My willingness to get my own work visa, fly out, and meet agencies on my own alone should prove something and someone who chooses to represent me will know that. BMA understood that and my decision was clear.

    Taking yourself out of your comfort zone will MAKE you grow

    If I had not stepped outside my comfort zone. One that I had become accustomed to because of the pandemic… I would have never signed to an agency in London, walked London Fashion Week, and lived my spirit. Yes, it was extremely triggering but it also had the most beautiful moments. Intentionally leaving the comfort zone goes hand-in-hand with developing a growth mindset. While the fixed mindset keeps us trapped by fear of failure, the growth mindset expands the possibility. It inspires us to learn and take healthy risks, leading to positive outcomes across life domains.

    Moving has opened my eyes up to new experiences, people, cultures, and spaces

    I was blessed to be a part of a London Fashion Week that was more inclusive, diverse, and beautiful as ever. This experience embodied what I want to come out of this industry. I will not stop pushing for what I deserve and what I wish to see out of this industry. Wherever I am. Wherever I end up. The world is endless and the opportunities are banging.

    FOLKLORE MAGAZINE – “This year’s London Fashion Week brought out an array of guests to take in the new collections from over a hundred designers including exciting emerging Black talents such as Feben (@its.febs), Ahluwalia (@ahluwalia) as well as established brands like Duro Olowu (@duroolowu) and Dumebi (@atelier_dumebi)The designers played with textures and patterns, sending down collections with ruffles, floral prints and stripes rendered in bold colors and rich fabrics. With inspirations ranging from Nollywood and Bollywood films to jazz music, each designer showcased their unique perspectives and delivered moods that were altogether slick and joyful.”

    Because I chose to move, I was able to do this all within the span of 3 weeks. I grazed multiple big publications, walked not only one, but three London Fashion Week shows, and signed to an agency. Don’t ever let anyone tell you your insane for wanting to make a big move. Keep that growth mindset and push yourself out of your comfort zone now!


    MOVING SUCKS

    In the move, your brain lost its working map of your life, and you have to start from square one and make a new one. And it’s hard. That loss of familiarity is what makes moving so stressful and traumatic. This is also what helps you grow and redefine. Think of it as a clean slate and allow yourself to grow through it. Don’t be hard on yourself and accept human emotions.

    CULTURE IS EXPERIENCE

    Culture is a lived experience in the sense that it is the source of living Culture. When you enter new spaces and places, you find different foods, expressions, and people. This is overwhelming and beautiful and you must remember that you also bring your own culture along with you. Do not assimilate, rather stay open. The main cultural experience definition is the set of shared attitudes, values, goals, and practices that characterizes an institution, organization or group or country. In this context you will learn to appreciate the various cultures we have in different parts of the world.

    TRUST YOUR PATH

    I used to want to control all aspects of my life. What was next, where I was going to go next and how I was going to do it. Now I have learned the brilliance of taking things in stride. Setting mountain top goals and enjoying the little landmarks along the way. When you essentially surrender to your path and follow your heart, you never know where you will end up. Mine brought me to London and I trust it.

    BEAUTY IN BEING PATHLESS 

    There is beauty in changing your mind too. Let’s say you planned on being in Law school and now you are a full-time model. Paths change and that is okay. If you take this as a failure, you are not embodying a growth mindset at all. Being pathless to me is essentially being ruthless. I took the traditional path for so long that I became a robot. I thought
    that if I stayed on trek that I would succeed and not disappoint anyone along the way. In turn, I may have ended disappointing myself. The only path I desire to be on is my own.

    Now if London Is your next move

    Benefits of living in London // The number of new arrivals in London each year and the ripe climate for businesses in the city are proof of the many benefits on offer. Whether you’ve just got a new job in the city, you’re studying at a London university or you just fancy some excitement, London has a lot for the taking. Especially if you are a model or creative. The industry here is as diverse, inclusive, and booming as ever. It is beautiful and inspiring. Feel free to message me or email me regarding your questions and to elaborate on where you should head next.